1201 Leisure Ln, Greenwood, IN 46142 888-671-9283

We are all in this together, recovering from COVID is a process. 
One way to keep customers and staff comfortable and feeling safe is to add contactless processing.
Credit cards will not have to be passed between people.


For a period of time, we are offering FREE POS and FREE PROCESSING to those who qualify.

The options include:

Clover Go


  • A complete, sleek, super light card reader and an app that packs a lot of processing power:
  • Ready right out of the box
    Top-notch security
    Take payments on the go
    Sync with other Clover devices

 

Clover Mini

The all-in-one mini POS system for any business:
Future-proof your business
Payments and deposits made easy
Small but powerful
Stay on top of your numbers


Clover Flex

Everything your business needs.  In one simple, smart, reliable device:
Accept all payment types
Get 100% mobile
Get your money in minutes
Run a tight ship

 

Fill out the form below to receive more information and to find out if you qualify for a FREE POS and FREE Processing 



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Your customers are talking about you and your competitors…are you listening?

Social proof is one of the most influential factors in modern consumer behavior.

On average, people read 10 online reviews before making a final purchase decision. In 2019, 94% of digital shoppers reported that positive customer reviews increase trust in a brand.

On the flip side, 89% of those same shoppers lose trust in a brand with negative reviews.

Ultimately, what your customers say about you is far more powerful than what you say about yourself. 

Consumers aren’t the only ones analyzing your company’s reviews—Google is watching as well. The Google algorithm is watching for how many of your customers are interacting with your reviews and rewards your listing for those interactions.

It’s estimated that reviews are the second most powerful factor in Google’s local rankings. For these reasons, online reputation management has become a mission-critical endeavor in 2020. To confront this task, you’ll need to arm yourself with tools and data to effectively oversee your brand’s public image online and on social media.

With the right software, you can take charge of your earned media management, mediating crises, benchmarking against the top-performing brands, and seizing opportunities across the digital spectrum. 

Social media is the world’s largest public forum (and focus group as Twitter calls itself). It’s a goldmine of insights into the sentiment surrounding your brand (and your competitors).

Such valuable insights cannot be ignored, so the challenge now lies in effective social media monitoring. In addition to monitoring, you should also be actively requesting/incentivizing customer feedback. It’s no secret that public perception and online reputation are vital to a brand’s success—but it’s becoming more important every year.

In 2019, 17% of marketers spent over half their marketing budget on influencers. With so much emphasis on social proof, online reputation management in 2020 will continue to progress from a “nice-to-have” to a must-have.

Invoteq is right there for you, offering a reputation management system we offer software that will request feedback from your clients automatically and then direct five-star reviews to your online directories and unhappy customers as an email to your management team to find out if they can be made into happy customers.  But they are not directed to your online reviews.  

For most of your unhappy customers, they just want to be heard and knowing that you get their feedback will give them satisfaction and discourage them from your review listings.

To find out more, give us a call or send us an email.
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With an understanding of how people may find you online, what should you do to make sure you have a strong foundation in place? Let’s talk about the tools you should use and some tips to get you started.


A mobile-friendly website:

Your online hub. Yes, your business should have a mobile-friendly website. Your website is at the center of all your online activities. It’s the hub you’ll want to point people to in order to drive business. You shouldn’t rely solely on social media sites. You’ll want to have a place you own.

Think about the first thing you do when you want to investigate a business. Typically, you’ll go looking for a website to learn more. Your potential customers are doing the same. And they’re frequently doing it on a mobile device, making a mobile-friendly website important for today’s consumers.

When we say mobile-friendly, what we mean is mobile-responsive. A mobile-responsive website provides a great experience for visitors regardless of how they’re viewing it because it adapts to the device being used to access it. With a mobile-responsive website, visitors won’t struggle to find the information they need. The good news is that you no longer need to be a web designer to build an effective mobile-friendly website.

Your website should have at least three pages.

When people visit your website, they’re looking for answers to their questions. Use the following pages to answer them.

Think about your business specifically to add additional pages. For example, a restaurant should have a menu page. If you’re selling products, you should have an Online Store. A spa should have a Services page. Most businesses benefit from having blog functionality on their site as well.

What questions should you answer on your Homepage?

What is your product or service? People don’t have a lot of time. Be clear. Be specific.

Who is it for? The visitor is asking, “Is this for me?”

Who is your ideal customer?

Do you serve a particular group or industry?

Make it clear who your product or service is for.

So what? Why would your potential customer care?

Why should they choose you?

Is there something about your product or service that makes it unique?

What should visitors do next? Make a purchase? Contact you? Request a demo? Give an email address for resources?

Make it clear what action people should take as their next step.

What questions should you answer on your About page?

What is your story?

What problem are you trying to solve for your customers?

What obstacles did you face and overcome trying to solve this problem?

Why is your business important to you?

Why should people care?

How will potential customers benefit from working with you?

How will you solve their problem and give them peace of mind?

Do you have testimonials to support?

What makes you or your business different?

What are you better at than anyone else?

How will you use your skills to help your customers?

What’s your plan for them?

What questions should you answer on your Contact page?

Where can I find you?

Do you have a physical location(s)?

Where is your company based?

Which social media channels do you use?

When can I reach you?

What are your hours of operation?

Are all locations the same?

Are there different hours for support?

Other functions?

How can I contact you?

Is there more than one way? Start with your preferred method.

What should they expect in terms of a reply?

Create content:

Increase your chances of getting found Content is what people search for, consume, and share online. If you produce relevant content on a consistent basis that aligns to what your audience is searching for, you’ll have more people finding you and sharing your content. You’ll also make more connections for your business and reach more people, who will also share your content.

This content helps search engines like Google find your business and can result in free traffic to your website. Yes, there are some technical aspects to consider for search engine optimization or SEO. But at its core, it’s about delivering relevant and meaningful content to the people you’re trying to reach.

A blog is a functionality that makes it easy to add content, or posts, to your website on a regular basis. Whereas your website contains information about products and services, a blog gives you the ability to demonstrate your expertise by answering more specific questions for prospects and customers.
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Instagram is a very popular social media thread these days.  But there are a few things to understand about different types of social media.

First you want to make sure that your target market is participating in the social media that you are working with.  For instagram the popular aage range of followers  would be between 18 and 34.

Another item to keep in mind is to make sure you are following the Instagram best practice, which would include:
  1. Post consistently.  Consistent posts will keep you in front of your audience.
  2. Tell stories.  It is a visual platform telling stories.
  3. Build a strong brand.
  4. Be visually consistent.
  5. Choose the right hashtags.
  6. Keep in mind user-generated content.
  7. Leave comments on your own posts and ask family and friends to leave comments too.
  8. Use Instagram to increase your website traffic.
  9. Host an Instagram contest.
  10. Convert followers to email subscribers.
We do offer Social Media Marketing, if you are interested in getting the most out of your social media, please give us a call.
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We’ve mentioned that word of mouth now happens online.


People are talking up their favorite businesses directly; they’re consuming and sharing content they find useful or entertaining from those businesses; and they’re asking connections for recommendations. Your business has an opportunity to be part of more of these conversations.


The more you can do to keep your business top of mind and make it easy for others to talk about you, the more you increase the chances of people recommending or seeking you out when they need what you offer. Beyond being part of the conversation, you must understand what people may find when they go looking for your business specifically by name, or by something your business offers.

And, of course, be aware that if people don’t find your business when they go looking online, it begs the question, “Does your business even exist?”

What do people find when they go looking online for your business? It’s no secret that people turn to search engines like Google to get more information about the businesses they’re investigating.

Let’s take a look at some of the things that may show up on a search engine results page, or SERP, when someone searches for a business by name:
• Paid ads
• Organic (non-paid) search results
• Google My Business listing
• Social Media accounts
• Reviews
• Info from other sites



What if people are looking for something your business offers? In the example on the previous page, we searched for a specific business by name. But, people don’t always search by name. Sometimes they know they want to buy a product or a service, but they don’t know who offers it. Then they type in a more generic search term, like “restaurants near me” or “tax preparers.”

If we apply these results to what may show up for your business, your customers may find:
• Your website
• Social media accounts
• Review sites
• Business listings
• Competitor listings

Here’s the reality: If you’re not online, prospects can’t find you. Whether people search for your business by name or something related to your business, your customers and prospects should be able to find you. Your job is to make sure your business can be found, the information is accurate, and that you’re answering the questions your potential customers may have. As people visit your website and click through from various search results, they’re starting to form opinions about your business. Ultimately, they’re asking themselves, “Is this the right business for me?” If your business is present, engaging and interacting, and providing resources, you’ll increase the chances of people finding your business and choosing you.

Some steps to take:

Search for your business. What information shows up? Is it what you were expecting? Is there anything there that surprises you? Is there something missing?

Search for generic terms for your business. Is your business there in either an organic or paid perspective?
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Search optimization now extends beyond Google. Enter SMO.

SEO and social media can no longer be regarded as entirely separate disciplines.

Today, there’s a significant overlap between the two, and the relationship is multifaceted. Social media and SEO are becoming increasingly intertwined, and brands that understand this fusion will have an advantage in 2020. 

Social media platforms have become search engines in their own right. YouTube is the second largest search engine in the world, with over three billion monthly searches. So, while traditional SEO is built around keywords, the same principles are now being applied to Social Media Optimization (SMO) in the form of hashtags, keywords, and trending phrases.

And, consequently, the increased engagement from your SMO efforts can yield more traditional SEO benefits (e.g. backlinks and SERP real estate). 

There’s also the question of whether social signals (likes, shares, etc.) can directly impact your SEO rankings.

While Google doesn’t officially factor social signals in its search results, the hotly debated topic has been going back and forth since 2010.

So, even if Google hasn’t formally announced it, they may do so in the future. This wouldn’t be shocking, considering that Bing already acknowledges social signals in their ranking algorithm. Furthermore, studies have shown a significant correlation between social engagement and Google rankings. 

SEO and social media now go hand-in-hand. Dissolve the barriers between the two by posting your SEO content on social media, optimizing SEO content for sharing, and cross-promoting your content across both channels. Driving visitors to your social profiles can now be just as worthwhile as boosting organic website traffic.

For some brands, social media is an equally valuable source of new leads and revenue, making ‘social SEO’ a wise priority in 2020. 

Invoteq offers a complete digital traffic interconnecting a highly optimized website with social media, let us tell you all about it – give us a call today.

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It is important during this time to keep in contact with your client list and let them know what services you are providing.

This is a series that could be adjusted to your market.


Dear [First Name], 

We are still open for business, and we are committed to doing everything we can to protect the health and safety of our customers and our staff during this unprecedented time.  

Until this situation is resolved we will be taking the following steps:

– Disinfecting interior vehicle surfaces at check in AND at check out

– Staggering appointments so that only one customer is in the shop at a time

– Disinfecting the waiting area (seats, countertop, etc) between each customer visit

– Offering after hours pick up and drop off

– Accepting payments over the phone

– Offering vehicle pick up and delivery to your home

We are closely monitoring and following the guidance provided by the CDC and will comply with directions from our state officials.  

We care deeply about your wellness and thank you for continuing to support your favorite auto repair shop!

Dear [First Name],

We haven’t seen you in a while and we wanted to make sure you knew that we’re open and here for you during these chaotic times.

A reliable vehicle is always important, but during times like this, being able to depend on your vehicle is critical and with our Digital Inspection service and free pick up and delivery, you don’t even need to leave the house!

To help you out, please mention this message when you book your appointment and we’ll take 10% off your service if you book your appointment today.

See you soon,

Due to the Covid-19 outbreak, we are taking every precaution necessary to keep you and your vehicle safe. With free pick up and delivery, fully disinfecting keys, door handles, steering wheels, and interior surfaces, and a full complimentary Digital Inspection sent straight to your cell phone. You can stay safe at home, while ensuring your vehicle is ready and reliable when you need it. 

We are running a $19.99 Oil Change Special which will also include a FREE Tire Rotation and Digital Inspection. Some exclusions apply, click link for details. 

Offer good 3/24/2020 – 3/31/2020. 

Some exclusions apply. 

Call and set up your appointment today! 

 

SMS

Due to Covid-19, we want to keep you and your car safe. free pick up and delivery, full disinfect, and a Digital Inspection sent to phone. Click for details.

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The challenge of the COVID-19 is changing the way we do business and our communities altogether.

If you are not used to working remotely there are some things that you might want to do to keep yourself motivated and focused.

We know that there are a few things that might distract you from your “normal” production; your spouse, kids, pets and maybe Netflix.

Here are some tips to keep you productive:

  1. Create and stick to a routine.  Get up at your normal time, get dressed, make your bed, keep your mind into its normal productive stage.
  2. Plan and organize the day.  Create a ‘To Do’ list and allot time slots for each task, make sure to include lunch and walks.  A task list will give one a sense of accomplishment at the end of the day.
  3. A specific workspace.  Have a workspace area that isn’t distracted by other activities going on in the house.
  4. Take regular breaks for physical health and mental health.  Go for a walk or run, do some yoga, take a break to read to the kids, these breaks will help you stay focused and productive.
  5. Stay in touch with others.  Quick virtual team meetings, a short Facebook live time with a friend, some social connection.
If you have kids at home, this could create more organization.  Some tips:
  1. Have a schedule for the kids to follow, too.  Schedule school activities, visit some museums virtually, schedule lunch, breaks and lots of recess.
  2. If possible, split the day with your spouse.  Try to schedule the do not disturb time while your spouse can tend to kids and then switch for some time.  Then do some catch-up time after the kids go to bed.  (Do make sure they are kept on regular bedtime schedule).
  3. Use this time to teach older children life skills, like how to do laundry, cooking, cleaning the garage, etc.
  4. Embrace the chaos.  If kids interrupt an online meeting, everyone will understand, they are all in the same chaos.  Welcome the kids in or address their concerns quickly and move on.
We are all doing our best to navigate this ‘new normal’, the important things to remember would be that we are all in this together and that once we are on the other side we will all be stronger and wiser through the experience.
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As we look back at history we see that during hard times, new ideas came to life.

Now that we are all ‘guaranteeing’ it is a great time to take a serious look at your business.  What changes can you make to your business to adjust to these times that can be continued as an additional supplement to your income/business?



Here are some ideas that we have located:
  1. Is there a way to create a ‘membership’ to your business?  Some examples that I found, some obvious might be a wine club, chocolate club or other types of items that can be sent out.  But what if you are a barber or stylist,  could you start a monthly membership that included the hair cut, first priority appointments, a glass of wine/beer, etc..  If you sell jewelry maybe have a membership that included a monthly piece of jewelry sent to client members or first view of new pieces.
  2. DIY options.  We are all home, doing our ‘honey-do list’ and keeping kids occupied.  Is there something in your business that could become a DIY kit?  Are you a pizza restaurant that could sell build your own pizza kits?  Are you a florist that could put together a DIY flower arrangement that includes a diagram of how to do the design?  Are you bakery that could do DIY cookie kits?  Do you offer home decor and you could put together small craft kits, like a DIY decorative frame for a photo that can be taken while families are sitting at home.  Let your thoughts go wild.
  3. Are you able to meet with clients virtually?  Doing consultations virtually? Gym classes are doing online classes, can you do a cooking class or any other type of education time to share your expertise and keep your clients connected with you.  They will be very excited to come and visit you if you are kept fresh on their mind as you help them through this ‘stuck at home’ time.  Can you do a painting class or decorating class – even better pre-sale a DIY kit and then follow up with a virtual class to walk them through how to put their kit together.
  4. Share your expertise with other businesses.  This would be a great time for you to create a course for like businesses.  I read an article about a successful orthodontist that created a training to teach other orthodontists his business practices and he makes as much money from his courses as he does from his practice.  What type of expertise can you share in your industry or an industry like yours?
  5. Keep updates on your social media so your followers will know exactly when you are ready to reopen or if you are just open currently for those who make appointments.  Also, consider sending out emails to update clients and keep in contact with them.  If you need suggestions of email tools, mailchimp has a free option and we always enjoy the support and easy to use process of Constant Contact.  If you need help in this area, our digital director will be happy to help, you can email her at [email protected]
  6. The other great idea is to reach out to your top clients with a handwritten note.  Let them know how much you have appreciated their business in the past and a suggestion or new idea personalized for them once the quarantine is lifted.  They will be honored that you took the time to writ a personal note and be sure to see you soon.
We would love to hear your ideas to share with everyone.  Be strong and creative during this time.
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Being online is definitely the best way to promote your products and services. The internet presence of your local business can have an effect on many people within miles. You should focus on quality and provide your customers with something truly valuable for them.

It is definitely time to get your business online. We are a professional digital company that can guide you through the process of a quality website. It would be our pleasure to talk to you about your business services and goals to provide a quality website that reflects your brand and gives excellent customer service as well as helping improve your business.

Your potential clients are on the Internet all the time. They are surfing while at work, traveling or from the comfort of their home. There is a good chance that a lot of people in your area are looking for services like yours. You just need to take the steps to create a wow factor to jump in front of your potential clients when they do search for your services.

Why Do You Need A Top-Notch Website?

You need to know that it is not enough to only make a website. The website is your mirror and your ID in the consumer world. Having a poor quality website is equal to not having a website at all. A low-quality website could make a bad impression of your business.

The main purpose of a website is to provide accurate information for your contact, information about your services, to answer general questions about your business that might help influence someone to choose you and to show off your reviews.  The idea is to build a strong brand by gaining your customer’€™s trust.

What Can A Website Do For Your Company?

Not a website can be very harmful to your business. Having a website is an excellent way to introduce yourself to customers. It is a good thing, even if you aren’t selling anything online.

You need to inform your potential customers about your brand, products, and services. In this way, you are encouraging those seeking your services to find out why you are a good fit for them. A quality website will make an exceptional first impression to your potential customers.

Having a website will provide easy access to your information 24/7, you will be able to educate potential clients and answer all their questions while promoting your service and/ or products.

Why Do You Need SEO?

A very important part of making your website visible on the Internet is SEO (Search Engine Optimization). It could happen that even the most interesting websites end up unnoticed on the Internet. That usually caused by bad optimization and poor quality content.

SEO optimization is necessary to be successful online without you simply won’t be able to get to page on of the search engines.  SEO helps one get to the first page of Google and that is one of the most powerful marketing tools. There is no point being on the third or seventh page of Google – nobody ever goes there.

That is why web sites must be decently optimized. If you want the best possible results, it is smart to leave that to the professionals. A properly optimized website is the most profitable investment you can make. It has a very high ROI (return of investment) when it comes to Internet exposure.

If you want your business to succeed you need to be in touch with the changes in the Google algorithm. We all know that keywords are important but over-optimization of those keywords is not good for your website either, Google wants to see approximately 5% of your content to be the targeted keywords.

A few of the most recent changes in Google to affect your ranking would include:

  1. A website must be mobile-friendly, of course to Google clarification of mobile-friendly.  They even provide a location to check the clarification of how mobile-friendly it should be, you can test your site at https://search.google.com/test/mobile-friendly  If you don’t meet their standards there is no way you can be on the first page.
  2. Backlinks to a website are still very important.
  3. A website must be fast, at least according to the Google standard, they have a place for one to check that as well, just visit:  https://gtmetrix.com/  Sites that don’t receive A and B gradings will never be found on the first page of Google.
  4. The most recent change is that sites that receive more traffic will be ranked higher, we have a proprietary tool that works on this process and is completely white hat.

There are number of potential clients is for your business, and you don’t want them to end up buying from your competitors. It is hard to stand out from the crowd these days but it isn’t impossible.

Why Us?

Our company keeps in touch with the already mentioned algorithm changes. We have tools needed to make sure that websites meet all requirements. Our websites are optimized according to Google standards since it is biggest search engine at the moment.

There are many things that we are proud of, but the most important of them include:

High quality

We use the latest internet technology combined with rich and creative design. We can provide you with innovative and reliable software solutions. Our top priority is customer satisfaction.

Reasonable Price

Your project will come to life with efficiency and a reasonable price. We always try to find a balance between your budget and project size. Our goal is for you to achieve business success without spending a fortune on it.

Time

This is an essential factor in any business. We value your time, and we always meet the agreed deadlines. The very foundation of our business is a good quality relationship with the client.

Our Services

We provide many services that will help you improve your business. The most wanted and also the most popular ones are:

  1. Market research
  2. Marketing solutions
  3. Brand socializing
  4. Product management
  • Understanding the importance of digital transformation is a crucial factor. All the tools listed above will improve your business and increase your sales. One way to keep your business profitable is to go online.

Don’t hesitate to reach out

If you need any help in showing off  your business online, we are here for you. We started in 2013 and our highly experienced team is happy to help you in achieving all your goals.

There are many services that we provide to our customers so feel free to take a look at what we offer. If you are looking for innovation, new ideas and thinking outside the box – you are in the right place.

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